Briefings
Three briefings, one question each.
Fast, point-by-point answers to the three questions dealership teams ask before connecting a feed.
01 · Inventory
What makes a vehicle listing answerable?
- Identity: VIN, stock number, year, make, model, and trim
- Asking price: Published VDP price, never MSRP alone
- Equipment & photos: Options, features, and VIN-specific photos
- Direct VDP link: Full URL to that car on your domain, never a search page
2025 Kia Telluride SX-Prestige AWDREADY
01 Identity: VIN + Trim02 Page: /inventory/n-410803 Price: $46,890
Stock N-2391 · 2022 Midsize SUVMISSING 2
01 Identity: Present02 Page: Missing VDP URL03 Price: Blank in feed
02 · The AI answer
What can Zumbay promise about the AI answer?
- Prepared & measured: Zumbay prepares every ready VIN and records answers, clicks, and VDP arrivals.
- Model independence: Each AI assistant decides its own answer; no vendor can guarantee ranking or placement.
- Inspectable proof: Every count opens to the recorded prompt, timestamp, and VIN.

03 · Measurement
Why “not connected” is better than zero.
- Zero means measured zero: A connected source was checked and recorded 0 events.
- Not connected means a setup gap: The feed or pixel is not live yet.
- Never disguised: Showing 0 for an unconnected source hides a fixable setup step.
CONNECTED · 0 RECORDEDPixel is live on VDPs; 0 visits recorded in windowTrue measured result.
NOT CONNECTEDPixel not yet placed on vehicle-page templateSetup action required; never shown as 0.